BA 2160 - Creating Service and Sales Relationships

Prerequisite(s): BA 1200.
This course will study the relationship between customer service and sales. Customer service is examined from the initial consumer interaction to the close of the transaction. Identification of techniques to handle customer objections and conflict management will be analyzed with cross-selling opportunities. Service relationships will include identification and resolution of problems, identification of potential opportunities, gaining customer trust, assisting customers in choosing the best solutions, and negotiation and creating agreement. Credit(s): 3 (3 plus 0)