Oct 02, 2022  
2018-2019 Academic Catalog 
    
2018-2019 Academic Catalog [ARCHIVED CATALOG]

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BA 2550 - Personal Selling


Prerequisite(s): BA 2500 .
The history and current status of personal selling, the various types of salesmanship and their requirements, sales personality development, product analysis, psychology of selling and sales strategy. Emphasis will be placed on practical demonstration. Credit(s): 3 (3 plus 0)



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