|
Oct 10, 2024
|
|
|
|
BA 3220 - Digital Marketing and Analytics Prerequisite(s): BA 2500 . Digital Marketing and Analytics explores the importance of data collection, data analysis, and data visualization in digital marketing. The role of digital marketing in integrated marketing communications is reviewed, and emerging digital marketing platforms are discussed. Project-based learning based on business scenarios are utilized in this course. Credit(s): 3
Add to Portfolio (opens a new window)
|
|