Feb 26, 2024  
2023-2024 Academic Catalog 
    
2023-2024 Academic Catalog
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BA 2550 - Personal Selling


Prerequisite(s): BA 2500 .
The history and current status of personal selling, the various types of salesmanship and their requirements, sales personality development, product analysis, psychology of selling, and sales strategy. Emphasis will be placed on practical demonstration. Credit(s): 3



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